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Course Selling on Skool with Thrivecart Landing Pages

Writer: Riolyn MurrayRiolyn Murray

Learn to streamline course sales | Growwstacks

Introduction


Today's dynamic digital world has made it compulsory for all course ceators, as well as community builders to not only sell their services in a seamless and profitable way, but also come up with an uncomplicated purchasing experience for customers. When we take into consideration a platform like Skool, one of the many challenges it has come to face is successfully balancing the sale of course and onboarding members for necessary educational aspects without having to incorporate manual intervention.


To surpass such issues and lead customers to a more trouble-free process, mentioned below are all the necessary steps one can utilize to facilitate seamless movement, especially on external landing pages. Incorporating smart automation techniques, can also be a factor to create a frictionless buying experience, that will, in the long run, maximize conversions.


Why External Landing Pages Matter for Course Sales


When selling courses on Skool, driving traffic directly to your Skool community page might seem like the logical choice. However, it is often noticed that, when one indulges in such a process that issues they face has been problematic and in almost in every case, led to a drop in their conversion rates:


  1. Limited Control Over Presentation

  • School's native pages offer minimal customization options

  • No ability to add custom headlines or formatting

  • Restricted placement of social proof and testimonials


  1. Potential Distractions

  • Multiple clickable elements that could lead visitors away

  • "Powered by School" links that may divert attention

  • Access to other communities that could compete for attention


Skool's Native Page | Growwstacks

Setting Up Seamless Integration with Zapier


The key to successful integration between your external landing page and School lies in proper automation setup. Following are the steps on how one can avoid common pitfalls and resort to a smooth enrollment process:


Common Integration Mistakes to Avoid


Many course creators make the mistake of over-complicating their automation by trying to:


  • Set up separate member invitations

  • Create multiple automation steps

  • Manually approve new members


Zapier's School Integration System | Growwstacks

The Correct Integration Approach


Instead of using multiple automation, focus on this streamlined process:


  1. Use the "unlock course for member" action in Zapier

  2. Skip the separate member invitation step

  3. Allow automatic account creation through course access


This Simplified Approach:

  • Reduces potential points of failure

  • Eliminates manual intervention

  • Creates a faster onboarding experience


Optimizing the Customer Onboarding Experience

A crucial element of successful course sales is proper email onboarding. Following below are steps you can incorporate in your workflow, for instance, how to structure your welcome sequence:


Essential Email Instructions


Your initial email should clearly outline these steps:


  • Look for the Skool invitation email

  • Click the "Join Now" button first

  • Access course materials afterwards


Skool Invitation Email  | Growwstacks

Common Onboarding Pitfalls to Avoid


  • Don't provide course access links before membership confirmation

  • Avoid sending multiple access points simultaneously

  • Prevent bypass of automated processes


Leveraging ThriveCart for Enhanced Sales Pages


ThriveCart offers several advantages for course creators using Skool:


Key Benefits


  1. Customization Options

  • Desktop and mobile-optimized designs

  • Professional landing page templates

  • Flexible layout controls


  1. Pricing Flexibility

  • One-time payments

  • Subscription options

  • Split payment plans

  • Pay-what-you-want pricing

  • Free trials

  • Limited quantity offers


Investment Considerations


ThriveCart's Pricing Configuration | Growwstacks

While ThriveCart's one-time payment model ($500) may seem steep initially, consider:


  • Long-term cost savings compared to monthly subscriptions

  • Potential ROI through increased conversions

  • Additional revenue through affiliate programs


Implementation Steps for Your Integration


  1. Landing Page Setup

  • Create your optimized sales page in ThriveCart

  • Include compelling copy and social proof

  • Set up your preferred pricing structure


  1. Automation Configuration

  • Connect ThriveCart to Zapier

  • Set up the Skool "unlock course" action

  • Test the automation flow thoroughly


  1. Email Sequence Creation

  • Draft clear onboarding instructions

  • Emphasize the correct access sequence

  • Include support contact information


Ready to Implement This System?


Steps you can use to improve and automate your course sales:


  1. Book a Free Automation Consultation Call at https://www.growwstacks.com/get-free-automation-consultation to get personalized guidance on setting up your integration.


  1. Get started with Make.com using our special offer: 10,000 free operations when you register through our magic link: https://www.make.com/en/register?pc=growwstacks


  1. Have specific automation requirements? Contact our experts at admin@growwstacks.com


Best Practices for Ongoing Success


  • Regularly test your automation flow

  • Monitor customer feedback and support requests

  • Optimize landing pages based on conversion data

  • Keep onboarding emails clear and concise


Conclusion


So now you have come across, step-by-step pointers on how you can transform your Skool sales process. You can simply implement external landing pages with ThriveCart and following that configure a Zapier automation setup. This will not just be your smart strategy to simplify and amplify your workflow, you will not just be creating a sales system, including automation techniques will allow you to a building a growth engine from scratch. This automation system will need to manual help, it runs and works while you sleep.


The beauty of this system lies in its simplicity, it consists of one automation trigger, clear customer communication, and a professional landing page that converts. Ready to get started? Visit us at https://www.growwstacks.com and let's turn your Skool sales into a well-oiled machine.

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Contact Details

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